eSports

Top 10 Esports Brands

Top 10 Esports Brands

Although esports is not a physical sport, players participate in competitive events often sponsored by a team. This list includes the best esports brands for players and competitors.


  1. cloud 9
  2. envy games
  3. Faze . clan
  4. your fanatic
  5. General J
  6. G2 Esports
  7. NRG Esports
  8. SoloMid . Team
  9. liquid team
  10. Immortals Games Club

1. Cloud 9

Cloud 9 is the most valuable esports brand in the world, valued at around $400 million. It was formed in 2013 in California and has expanded to include several games since then. Games they currently have teams for include: Counter-Strike: Global Offensive, Dota 2, Fortnite, Hearthstone, League of Legends, Overwatch, PUBG Mobile, Rainbow Six Siege, Rocket League, Super Smash Bros Melee, Teamfight Tactics, and World of Warcraft. They have achieved 33 first-place matches in the tournaments of these games over the past two years. Cloud 9 has several institutional partners, including ATAT, BMW, HyperX, Redbull, Microsoft, Puma, Secret Lab, and Twitch. Cloud 9 also sells merchandise on its website such as hoodies, T-shirts, stickers, cozies, and pants, all with the Cloud 9 logo.

2. Envy games

Envy Gaming was initially founded as a professional Call of Duty team in 2007 in Texas, but has now grown into a global brand. Envy Gaming is an esports brand valued at $170 million with $8 million in annual revenue. Envy Gaming competes, broadcasts and produces across many games including Overwatch, Call of Duty, CSGO, Fortnite, Paladins, and PUBG. They are a highly professional organisation, with coaching staff, team managers, personal fitness trainers, and mental health coaches, all aiming to support their teams. The organization was awarded the Best Esports Team Award in 2016 for its efforts. They are arguably the best team in Overwatch as they won the championship in Korea, and they hold the Guinness Book of Records for the longest winning streak in Overwatch. As for partnerships, they have deals with Jack in the Box, Predator, Corsair, Gamestop, Jack Links, and Team Infographics.

3. Phase Clan 

Faze Clan is one of the most popular gaming brands in the world, worth $240 million with $35 million annually in revenue. Faze Clan is famous for their success on Call of Duty, they became famous on Youtube and Twitch for COD, where they performed “Trick Shots” while playing. They have originated from the three original members of the Faze clan in the United States, into a multinational organization with players from Brazil, Thailand, Canada, and more. They now have teams in Fortnite, Counter Strike, FIFA, Rainbow Six Siege, and PUBG. Faze Clan sponsors include names like Nissan and Turtle Beach. They also sell merchandise on their website where you can buy things like T-shirts, T-shirts, water bottles, slides, and T-shirts.

4. Fanatic

Fnatic is a $175 million esports brand with $16 million in annual revenue. Founded in 2004, Fnatic is one of the most successful esports brands in the world, winning over 200 championships across 30 different games. Their most popular teams compete in games like League of Legends, FIFA, CSGO, Dota 2, Fortnite, Rainbow Six Siege, and PUBG. Fnatic has won over 15 million prize pool awards and is the first esports brand to have a presence in India. In 2020, Fnatic is expected to generate over 100 million hours of entertainment for its global audience of over 55 million people. Moreover, Fnatic has several sponsors which are watched by 15 million followers via their social media. These sponsors include: Viewsonic, AMD, OnePlus, Rivalry, PC Specialist and Letou.

5. General C

Founded in 2017, Gen.G is a multinational organization with operations in Los Angeles, Shanghai and Seoul. It is the only organization with top teams in the three largest esports markets; South Korea, China and the United States. General J is estimated to be worth $185 million with an estimated revenue of $9 million per year. Gen.G has had a great deal of success, having won seven world championships in League of Legends, Heroes of the Storm and PUBG. They also have teams in Overwatch, Fortnite Apex Legends, Clash Royale, NBA 2k, and CSGO. The brand also owns several corporate sponsors including McDonald’s, Bumble, University of Kentucky, Silicon Valley Bank, Benefit, Decker, and Seedy’s. Gen.G is an innovator with TeamBumble, a platform for empowering women in gaming. Gen.G also has its own Elite Esports Academy, which is the world’s first academic esports program.

6. G2 Esports

G2 Esports was founded in 2013 by Carlos “Ocelote” Rodriguez, a famous League of Legends player turned team owner. G2 Esports is valued at $165 million with annual revenue of $22 million. G2 has a strong network on Twitter, Youtube and Twitch, which enjoys millions of views every month and interacts with its fans and community. G2 has 46 players in 9 teams, competing in games such as League of Legends, Fortnite, CSGO, Rocket League, Rainbow Six Siege, Apex Legends, Hearthstone and SIMRacing. They also have several content series including a MTV Spain show called “GAMERS” and an online video series called “Making the Squad”. G2 also has several sponsors that include: Twitch, HDAC Technology, Philips, SecretLab, Mastercard, Paysafecard, AOC, Logitech, and AORUS.

7. NRG Esports

NRG was established in 2016 and has already had great success with its leadership team. This includes many famous investors, including Shaquille O’Neal, Jennifer Lopez and Alex Rodriguez. NRG is valued at $150 million by Forbes along with an estimated $20 million per year. NRG has teams competing in Apex Legends, Call of Duty, Fortnite, Overwatch, Rocket League, and Super Smash Bros. The NRG’s Chicago Huntsmen recently won their first major COD League. NRG has many partners, including Cal Esports, Turtle Beach, Game Fuel, Sennheiser, Crucial, iBuyPower and more. The NRG team store is not as extensive as other brands but still sells merchandise like T-shirts and t-shirts.

8. Immortals Games Club

Immortals Gaming Club is one of the top esports brands with an estimated value of $210 million with annual revenue of $11 million. Immortals includes several esports brands including OpTic Gaming, Los Angeles Valiant, and MIBR. Immortals also owns Gamers Club, the matchmaking platform for Brazil and Latin America. Immortals compete in games including; Rainbow Six Siege, CSGO, Overwatch, Call of Duty, League of Legends and Clash Royale. Among all their teams, OpTic Gaming is the most famous one, having been founded in 2006 as the Call of Duty clan and has achieved great success and recognition in the gaming world. Immortals also has several sponsors for its gaming brands, including Gamestop, Toyota, Ironclad, KSwiss and Eat club. Immortals sells Immortals branded t-shirts on their website.

9. SoloMid . Team

Team SoloMid is a leading esports brand valued at $400 million, with annual revenue of $35 million per year. It is a very competitive brand and has teams in games including Fortnite, PubG, League of Legends, Diablo, Super Smash Bros, Overwatch, Rocket League, Apex Legends, Magic the Gathering, World of Warcraft and Rainbow Six Siege. In their squad list is Ali Qabbani, better known by the gaming nickname Myth, who is a competitive Fortnite player with a large following on Youtube and Twitch. TSM also has several corporate partners, including Logitech, Legion, Twitch, Geico, Grubhub, and Gamefuel. TSM sells its own merchandise such as T-shirts, mouse pads, backpacks, hoods, and hats.

10. Liquid Team

 

Team Liquid was founded in 2000, with base beginnings on Battle.net and the StarCraft community site. They are now a multi-faceted global company. Team Liquid has a net worth of $320 million and has annual revenue of $24 million. Team Liquid features over 60 tournament-level athletes playing in 14 of the best games in the world. These games include Rainbow 6 Siege, CSGO, Fortnite, Street Fighter, and PUBG. They have two big franchises with the European Dota 2 team and the League of Legends North American team, both of which have won multiple championships. Team Liquid is not just a gaming brand, it is also a media organization with 1UP Studios video content production arm. Team Liquid also has a management agency called Liquid Media that represents some of the best players in the world. Team Liquid has several corporate sponsors including Alienware, Monster Energy, SAP, Honda, Twitch, Jersey Mike’s Subs, HyperX, MAXNOMIC, and Huya.

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